Energy feeds on energy. If you flourish in a fast paced, results-oriented environment, if you want to achieve individual success within a “team first” organization, and if you believe you can contribute and succeed in a demanding yet collegial atmosphere, then Lattice may well be just what you’re looking for.
Specific Job Description:
Lattice is looking for an experienced Product Marketing Manager (PMM) to join its team. The PMM will have overall product lifecycle management responsibility for the Crosslink product line, working in conjunction with other teams including segment marketing, R&D, Apps, and worldwide sales.
Lead the product definition process, including working with various segment marketing teams to document the business case and technical requirements in product MRDs.
Drive the product proposal through the PLM gate review process, including working closely with R&D on the technical feasibility and Finance on the business ROI.
Provide regular updates in the cross functional product development team to ensure the productization goals are aligned with latest marketing priorities and customer requirements.
Drive operational readiness including creating pricing strategy, samples availability, and sales training, to launch early access programs and secure early design win momentum.
Perform competitive analysis on a regular basis to create and update differentiated messaging, positioning, and value proposition collateral including customer presentations
Collaborate with Corp Mktg to plan and execute go-to-market promotion campaigns including website updates, press releases, analyst briefings, tradeshows, social media etc.
Proactively manage and drive the design-win and revenue funnel by collaborating with segment marketing, sales teams, and channel partners to meet or exceed annual targets.
Excellent communication skills
Strong ability to drive cross-functional teams
Good mix of technical and business acumen
Highly motivated with “CEO of product” mindset
Willing to travel at least 10% of time
5+ years in semiconductor product marketing
FPGA experience strongly desired, but not a must
Bachelors Degree in EE or equivalent required, MBA a plus
Lattice recognizes that employees are its greatest asset and the driving force behind success in a highly competitive, global industry. Lattice continually strives to provide a comprehensive compensation and benefits program to attract, retain, motivate, reward and celebrate the highest caliber employees in the industry.
Lattice is an international, service-driven developer of innovative low cost, low power programmable design solutions. Our global workforce, some 800 strong, shares a total commitment to customer success and an unbending will to win. For more information about how our FPGA , CPLD , and programmable power management devices help our customers unlock their innovation, visit www.latticesemi.com. You can also follow us via , Facebook , or RSS . At Lattice, we value the diversity of individuals, ideas, perspectives, insights and values, and what they bring to the workplace. Applications are welcome from all qualified candidates.
Feel the energy.