Specialist, Product Marketing – Canon USA – Melville, NY

Company Overview:

Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to the United States and to Latin America and the Caribbean (excluding Mexico) markets. With approximately $31 billion in global revenue, its parent company, Canon Inc. (NYSE: CAJ), ranks third overall in U.S. patents granted in 2014† and is one of Fortune Magazine’s World’s Most Admired Companies in 2015. In 2014, Canon U.S.A. has received the PCMag.com Readers’ Choice Award for Service and Reliability in the digital camera and printer categories for the 11th consecutive year. Canon U.S.A. is committed to the highest level of customer satisfaction and loyalty, providing 100 percent U.S.-based consumer service and support for all of the products it distributes. Canon U.S.A. is dedicated to its Kyosei philosophy of social and environmental responsibility. In 2014, the Canon Americas Headquarters secured LEED® Gold certification, a recognition for the design, construction, operations and maintenance of high-performance green buildings. To keep apprised of the latest news from Canon U.S.A., sign up for the Company’s RSS news feed by visiting www.usa.canon.com/rss and follow us on Twitter @CanonUSA. For media inquiries, please contact pr@cusa.canon.com.

† Based on weekly patent counts issued by United States Patent and Trademark Office.

All referenced product names, and other marks, are trademarks of their respective owners.

Canon is proud to be an equal opportunity employer. Minority/Female/Individuals with Disabilities/Protected Veterans. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status, or any other characteristic protected by law. To read more about employment discrimination protections under federal law, please visit this site: http://www1.eeoc.gov/employers/upload/eeoc_self_print_poster.pdf

Position Overview:

Canon U.S.A.’s Latin America division is currently seeking a Product Marketing Specialist for their inkjet printers and other products in Latin America through activities by Canon Latin America and affiliate companies.

Candidate will be responsible for product marketing of Canon’s IJ printers, consumables, scanners and calculators. Will assist Canon Latin America sales division and other related divisions with sales in Central America, South America and the Caribbean. Also provide direct support to affiliates companies in Mexico, Panama, Chile, Brazil and Argentina through daily conversation.


  • Create marketing materials based on acknowledgement of products and technologies, such as brochures, announcement of new products, sales tools, advertisement, web contents, etc.
  • Visit customers outside the U.S. to give product training of Canon products.
  • Visit markets to analyze the market trend and competitors strategies.
  • Communicate with Canon Inc. to give our requests or feedback about marketing issues, such as packaging design, inserts in the box, etc.
  • Support our affiliates located in Panama, Mexico, Chile and Brasil with professional acknowledgement of products and technologies
  • Assist and work with the CLA sales team through marketing activities in order to maximize their sales in the market.


  • The position requires a Bachelor’s degree.
  • A minimum of 4 years of related experience is required.
  • Background in business/sales administration and budgeting is required.
  • Candidate must be analytical and detail oriented.
  • Demonstrated proficiency in verbal and written communication skills in Spanish required for daily communication with affiliates companies.
  • Demonstrated proficiency in Excel and PowerPoint is required and will be assessed.
  • Position requires the ability to trav el internationally 25 – 30%.
  • Due to the travel required, as part of the regular duties and responsibilities of this position, you must have a valid driver’s license, a valid passport along with a a valid credit card for reimbursable expenses.

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Canon U.S.A., Inc., headquartered in Melville, New York, is a leading provider of consumer, business-to-business, and industrial digital…

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