Public Relations Specialist (Intermediate) – Austin, TX 78701


Seeking a Public Relations Specialist to support the Army Futures Command Communication Team in Austin, TX. The Public relations specialist is responsible for providing strategic and tactical-level communication program analysis. To support the assessment of the effects achieved by internal and external AFC communication programs. This capability includes media analysis to support senior decision makers, communication planners, operational planners, media relations, community relations, social media efforts, key leader engagements, community outreach, and industry and academia engagements.

Responsibilities to include:

  • Conduct communication research in support of AFC communication strategy and objectives.
  • Provide recommendations for integration and coordination methods; review/evaluate/assess process development; identify and recommend opportunities for improvement of Army communication; identify options, and recommend performance metrics that would help to monitor improvements; campaign or operational design in support of AFC priorities and associated communication requirements.
  • Provide Communication Research and Analysis capabilities and expertise to assist in the development and execution of strategies that deliberately and consistently measure the strategic effects of AFC communication efforts across the full spectrum of media and community outreach activities.
  • Develop strategic-level metrics and presentation packages.
  • Analyze information environment.
  • Advise and assist communication campaign program managers with developing metrics, collecting supporting data and analyzing collected data in support of efforts to measure AFC initiatives, actions, programs and campaigns. These metrics shall include all relevant


  • Skilled in analytic programs to collect information regarding the information environment and the current sentiment within different audiences and stakeholders. Bachelor’s degree, a minimum of seven to ten (7-10) years’ experience managing government technical acquisition programs is required.
  • Knowledge of Industry-best practices (Meltwater, Critical Mentioned) for monitoring and collecting metrics and analytics from daily newspapers, weekly newspapers, wire services, magazines, television, radio, email, blogs, websites, Rich Site Summary (RSS) feeds and social media.


Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)


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