Manager, Digital Strategies
Asian Americans Advancing Justice-AAJC
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Washington, DC
Position Summary: This position is primarily responsible for creating, building and implementing an integrated digital communications strategy that increases the organization’s impact to move policy goals, strengthen the organization’s brand, and raise the visibility of Asian Americans and Pacific Islanders. The Manager of Digital Strategies will support the overarching communications strategy through the development and implementation of digital plans that complement our traditional media outreach, increase our followers on social media; drive traffic to our website; build and grow our email list while compelling supporters to take online action; and strengthen our brand profile by increasing community advocacy engagement contacts and supporting donor communications efforts. The Manager of Digital Strategies will also be responsible for the creation and production of high-quality digital products and content, including graphics design, website copy, email content, eNewsletters, and blog posts. In this role, the Manager of Digital Strategies is expected to increase Advancing Justice | AAJC’s digital reach and digitally activate supporters to take action on important federal policy issues impacting Asian Americans and other impacted communities. In addition, the Manager of Digital Strategies will find innovative ways to increase the social media savviness of the organization, including educating our staff and our partners of social media’s value in conducting advocacy work. Digital Content
Online Platforms and Strategies
Reporting and Tracking Metrics
Job Type: Full-time Required education: Required experience:
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Asian Americans Advancing Justice | AAJC is a national nonprofit founded in 1991 to protect civil and human rights. As a national advocate…
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