Social Media Specialist (Bilingual Spanish) job – Canon U.S.A., Inc. – Melville, NY

Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to the United States and to Latin America and the Caribbean markets. With approximately $29 billion in global revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third overall in U.S. patents granted in 2016† and is one of Fortune Magazine’s World’s Most Admired Companies in 2016. Canon U.S.A. is committed to the highest level of customer satisfaction and loyalty, providing 100 percent U.S.-based consumer service and support for all of the products it distributes. Canon U.S.A. is dedicated to its Kyosei philosophy of social and environmental responsibility. In 2014, the Canon Americas Headquarters secured LEED® Gold certification, a recognition for the design, construction, operations and maintenance of high-performance green buildings. To keep apprised of the latest news from Canon U.S.A., sign up for the Company’s RSS news feed by visiting www.usa.canon.com/rss and follow us on Twitter @CanonUSA. For media inquiries, please contact pr@cusa.canon.com.

† Based on weekly patent counts issued by United States Patent and Trademark Office.

All referenced product names, and other marks, are trademarks of their respective owners.
We are an EEO/AA employer. Minority/Female/Individuals with Disabilities/Protected Veterans.

Canon USA is currently seeking a Internet Marketing & Social Media Specialist to create social media plans based on market research. This is a great opportunity to use your creative skills to make an impact in Canon’s social media presence.

#LI-AE1
#CUSA

• Communicate with each affiliate to enhance eCommerce site as well as SNS.
• Work on eCommerce rich contents or microsites and share them with all related groups to optimize performance.
• Will monitor the Canon’s online communities and enhance our presence, focusing on the performance of interaction and reach thru communication on platforms.
• Respond to inquiries, questions, comments and other contacts generated through social media and coordinate escalations or further communications
• Analyze responses to social media activities and make recommendations.
• Maintain and build relationships with social network influencers to create marketing opportunities to drive favorable “buzz” and coverage.
• Arrange content production (ex. Videos) with outside agencies to communicate more efficiently.
• Collaborate with other marketing people to enhance connection between physical marketing approach and SNS.
• Also will be responsible for the implementation of community related content for the organization such as chat rooms and live events.